How we work

Your team, your timeline, your terms

No rigid models. A tailored program built around your growth stage, your budget, and your business goals.

A full team for the cost of one hire

A full go-to-market function takes senior people across six or more disciplines. Most B2B companies would need to hire four to five roles to cover it. With Magnetude, you get the entire team deployed in weeks, with specialists who flex in as your priorities shift. No recruiting. No ramp time. No paying for roles you don't need that quarter.

Build it yourself

Six roles, all full-time, all year — whether you need them that month or not.

  • VP of marketing
    $175–220K
  • Content lead
    $90–120K
  • Demand gen
    $95–130K
  • Digital / web
    $85–115K
  • Brand / creative
    $80–110K
  • Marketing ops
    $85–115K

Annual cost

$610–810K

+ 4–6 month ramp

Deploy Magnetude

One senior team. Experts flex in and out as your priorities shift — you get the right people at the right time.

  • Virtual CMO
    embedded
  • Content lead
    embedded
  • Demand gen
    embedded
  • Digital / web
    flexed in
  • Brand / creative
    flexed in
  • Marketing ops
    flexed in
  • PR / analyst relations
    flexed in
  • Event marketing
    flexed in

Your team shifts with your priorities

Positioning & launch prep

Strategy Content Brand Demand Gen Ops

Pipeline building

Strategy Demand Gen Digital Ops Creative Brand

Event + PR push

PR Events Content Demand Gen Ops Digital
Active this phase
On standby

How we start

What the first 90 days look like

Most agencies finish the strategy, then start the work. We run them in parallel — diagnosis, direction, and execution moving at the same time. By the time the full roadmap is in place, results are already in motion.

Weeks 1–4
Weeks 5–8
Weeks 9–12
search Diagnosis
Market position, competitive landscape, performance gaps, buyer reality
map Roadmap
Prioritized plan delivered — what to do first, what to build toward, why
bolt Quick wins
Immediate opportunities activated in parallel — not waiting for the plan to finish
rocket_launch Full program
Pipeline building, programs running, same senior team
You get
Competitive audit
Market position assessment
Gap identification
Prioritized roadmap
First campaigns live
Messaging in market
Full program running
Pipeline contribution
Reporting and visibility
directions_run

Most agencies finish the strategy, then start the work. We run them in parallel. By week six, you have a roadmap and live campaigns — not a deck you're still waiting to act on.

How we engage

One partner, three ways to work together

Not every company needs the same thing. Some need a full marketing function. Some need senior firepower in specific areas. Some need a focused sprint on a single initiative. The engagement model matches your stage, your pressure, and your priorities — and shifts as they change.

diversity_3

Fractional marketing team

A full embedded team — strategy, content, demand gen, digital, and ops — operating as your marketing department. Built for companies that need the whole function without building it internally.

adjust

Targeted marketing support

Senior specialists deployed into specific gaps — CMO leadership, content, demand gen, digital execution. Built for companies that have some capability but need depth or direction in key areas.

rocket_launch

Strategic projects

Focused engagements around a defined initiative — a rebrand, a launch, a market entry, a website. Scoped, senior-led, and built to produce a specific outcome on a specific timeline.

See how it works for your situation

A 30-minute conversation about your business, your market, and what's getting in the way. If there's a fit, we'll show you what the first 90 days look like.